Musical 'Frida' Press Call Captivates Seoul: Kim Ji-woo, Aiki, Lee Ji-yeon & Yoo Yeon-jung Shine as 'Corset'

The Star-Studded Press Call That Captivated Seoul
Did you know that one of the most anticipated musical events of 2025 just took place in Seoul? The musical 'Frida' held its spectacular press call on June 26, 2025, at the prestigious Chungmu Art Center Grand Theater in Jongno-gu, Seoul. The event brought together an incredible ensemble cast including Kim So-hyang, Kim Hee-ra, Kim Ji-woo, Jang Eun-ah, Jeon Soo-mi, Aiki, Yoo Yeon-jung, Heo Yoon-seul, Park Si-in, Lee Areum-sol, Lee Ji-yeon, and Park Sun-young. What made this press call particularly special was the spotlight on the 'Corset' characters, brilliantly portrayed by Kim Ji-woo, Aiki, Lee Ji-yeon, and Yoo Yeon-jung. These performers brought a unique depth to their roles, symbolizing the physical and emotional constraints that defined Frida Kahlo's extraordinary life. The press call wasn't just a typical media event – it was a celebration of artistic collaboration and cultural storytelling that has Korean theatre enthusiasts buzzing with excitement.
The atmosphere at the Chungmu Art Center was electric, with media representatives, theatre critics, and industry professionals gathering to witness this remarkable showcase. Each cast member demonstrated their commitment to bringing authenticity and emotional resonance to their performances, setting high expectations for the full production run.
Understanding the Cultural Phenomenon of 'Frida' in Korean Theatre

The musical 'Frida' represents more than just entertainment – it's a cultural bridge that connects Korean audiences with the universal themes of resilience, artistic expression, and triumph over adversity. This show musical tells the story of Frida Kahlo's final years through an innovative frame narrative structure, focusing on how she transformed repeated pain from a tragic accident into transcendent art while never losing her zest for life. Korean audiences have a particular affinity for stories of perseverance and artistic dedication, making Frida Kahlo's journey deeply resonant within the local cultural context.
What sets this production apart is its unique approach to storytelling. Rather than presenting a linear biography, 'Frida' uses a frame format that allows audiences to experience the artist's emotional and physical journey in a more immersive way. The 'Corset' characters, performed by Kim Ji-woo, Aiki, Lee Ji-yeon, and Yoo Yeon-jung, serve as powerful metaphors for the constraints and limitations that Frida faced throughout her life. These performers bring both technical excellence and emotional depth to their roles, creating a multi-layered theatrical experience that speaks to contemporary audiences while honoring the historical figure's legacy.
Behind the Scenes: Cast Preparation and Artistic Vision
The preparation process for 'Frida' has been nothing short of extraordinary, with each cast member dedicating months to understanding not only their individual roles but also the broader artistic vision of the production. Kim Ji-woo, known for her versatility in musical theatre, has brought a nuanced interpretation to her 'Corset' character, emphasizing the duality of constraint and liberation that defined Frida's experience. Aiki, whose background in dance and performance art adds a dynamic contemporary element to the production, has been particularly praised for her ability to blend traditional musical theatre techniques with modern movement vocabulary.
Lee Ji-yeon and Yoo Yeon-jung have also contributed significantly to the artistic depth of the production, each bringing their unique strengths to the ensemble. The collaborative process has involved extensive research into Frida Kahlo's life, art, and historical context, ensuring that the musical maintains both artistic integrity and cultural sensitivity. Directors and choreographers have worked closely with the cast to create a production that honors Frida's Mexican heritage while making the story accessible and meaningful to Korean audiences.
Community Reactions and Critical Reception
The Korean theatre community has responded enthusiastically to the 'Frida' press call and early previews, with discussions flourishing across various online platforms including Naver, Daum, and specialized theatre forums. Positive reactions have focused on the production's innovative staging, the cast's emotional commitment, and the musical's ability to tackle complex themes of pain, healing, and artistic expression. Many commenters have praised the decision to cast performers like Aiki, whose contemporary dance background brings fresh energy to the traditional musical theatre format.
However, some discussions have also touched on the challenges of adapting an international story for Korean audiences, with thoughtful debates about cultural representation and artistic interpretation. Theatre critics have noted the production's sophisticated approach to biographical storytelling, particularly praising the frame narrative structure that allows for deeper exploration of Frida's internal world. The 'Corset' concept has been particularly well-received, with audiences appreciating the metaphorical richness of these characters and their symbolic representation of the constraints that shaped Frida's life and art.
The Artistic Innovation of Modern Korean Musical Theatre
The production of 'Frida' represents a significant moment in the evolution of Korean musical theatre, showcasing the industry's growing confidence in tackling international stories while maintaining distinctly Korean artistic sensibilities. The integration of contemporary performance elements, particularly through Aiki's involvement, demonstrates how Korean theatre is embracing interdisciplinary approaches to storytelling. This trend reflects a broader movement within the Korean entertainment industry toward more diverse and experimental forms of artistic expression.
The musical's approach to choreography and staging has been particularly innovative, with movement sequences that blend traditional musical theatre dance with contemporary and even street dance elements. This fusion creates a unique aesthetic that speaks to younger audiences while maintaining the emotional depth required for Frida's story. The production design, including costumes, set pieces, and lighting, has been crafted to create an immersive environment that transports audiences into Frida's world while maintaining visual elements that resonate with contemporary Korean aesthetics.
Looking Ahead: The Cultural Impact and Legacy
As 'Frida' continues its run until September 7, 2025, at Daehangno NOL Uniplex 1, the production is expected to attract diverse audiences including art enthusiasts, theatre lovers, students, and international visitors interested in Korean interpretations of global stories. The musical serves as an important cultural ambassador, introducing Korean audiences to Frida Kahlo's remarkable life while demonstrating the sophistication and creativity of contemporary Korean theatre.
The success of this production could pave the way for more international biographical musicals in Korea, encouraging producers to explore stories of global cultural figures through distinctly Korean artistic lenses. For international audiences, 'Frida' offers insight into how Korean theatre artists approach universal themes of resilience, creativity, and human dignity. The performances by Kim Ji-woo, Aiki, Lee Ji-yeon, and Yoo Yeon-jung as the 'Corset' characters will likely be remembered as standout examples of how contemporary Korean performers can bring fresh perspectives to established theatrical forms while maintaining deep respect for the source material and its cultural significance.
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