Inside Pyongyang’s Surprising Foreign Goods Boom

Oct 13, 2025
Culture
Inside Pyongyang’s Surprising Foreign Goods Boom

Unexpected Aisles in Golden Plaza

Did you know Pyongyang’s Ryugyong Golden Plaza feels like a global supermarket These days aisles feature Oreo varieties Japanese kitkats and Thai Pocky alongside local staples Recent reports by The Korea Herald Daily NK and The Strait Times show imported snacks flying off shelves while Chinese social media posts capture shelves of Shin chan faces scribbled in marker to hide US associations Photos from popular Naver blogs bring everyday shoppers right into the heart of this unusual market frenzy

Marker-Covered Icons

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Fans might be surprised to learn that familiar cartoon faces are both embraced and censored Shin chan’s grin and Mario’s moustache are drawn over with board markers yet their sweets still sell fast Posts on Tistory reveal shoppers swapping tips on where to find these rare treats The creativity of vendors mixing nostalgia with silent protest highlights the complicated relationship North Koreans have with foreign pop culture

Luxury Lipsticks and Local Reactions

Could a Dior lipstick or a YSL compact be any closer Did you ever think of finding these in a sanctioned state store Sensational images posted by NK News and Chinimandi expose shelves lined with luxury cosmetics priced in US dollars Local reactions on Naver range from awe to practical debate Some praise the quality while others worry about inequality as prices soar at two to three times standard rates

Cultural Insights on Fandom and Foreign Goods

What does all this mean for North Korean youth and fandom Culture buffs on Tistory and Naver comment that these products satisfy a growing curiosity for the outside world yet reinforce class divides Access often depends on connections with Room 39 or foreign currency in hand Stories from travel bloggers show how fans of Pororo trade smiles for Loopy dolls from cross border cartoons This blend of defiance and desire paints a vivid picture of contemporary Pyongyang culture

Pyongyang
foreign goods
imported snacks
luxury cosmetics
marker censorship
cultural fandom

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